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Less & More: The Art of Saying More With Less


Product Description

LESS & MORE illustrates the art of choosing quality over quantity whenever we communicate. There is an art to making big ideas easy to grasp. Done well, it makes for incredibly powerful communication. This book lays out a blueprint for streamlining communication in a format that practices what it preaches. 

LESS & MORE introduces the principles of Focused Communication - the foundation for creating truly efficient, and effective messages. This, along with the other streamlining principles, will give you a new perspective and control in all of your communications.

A woman at a cocktail party finds herself chatting with three single men while she fumbles through her purse, pulling out her lipstick to reapply it.

She asks the men, “How would I know you still loved me if we had been married for 10 years?”

The first man replies, “We would have a beautiful home with beautiful kids and spend weekends touring the vineyards. I would never let a day go by when I didn't tell you how much I love you.”

The second man replies, “I would bring you flowers every week as a reminder of how lucky we are to be together. You would never want for anything and could always trust that our relationship is the most important thing to me.”

The third man doesn’t say a word.

He smiles and politely gestures to one of his teeth, while giving the woman a wink.

The woman quickly rubs her tooth to remove a spot of lipstick. Her returned smile makes clear she got the answer she wanted, but wasn’t expecting. 


About the Author

For over 25 years, Jason has watched technology improve and communication regress. His efforts to resolve this trend can be seen in the work of his design studio, More Simple, and through his training program, Streamline Certified. Learn more at JasonFranzen.com.

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Jason Franzen
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