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Leading is Art


Product Description

Most of us intuitively know that effectively leading people means helping those around us succeed. This is not revolutionary thinking and yet, in real time, can be hard to do. Preoccupied with our own success, the people we lead often become a source of frustration; we may even see them as a hindrance to our accomplishments.

Talented, educated, and successful leaders in this situation often rely on the science of leadership – information, data, rational strategies – and push aside the messy ‘art’ of leading people. 

“Leading is Art and Leaders are Artists”

Yet, it is in discovering and developing the unique qualities of those we lead that we find our true purpose as leaders. Returning to what we intuitively know to be true, we must see leadership as an art form, focusing our intention on bringing out the greatness in those we lead.

Leading is Art will help you reset and refocus on developing the mindset of putting others first and how – by bringing out the best in others – we become the leaders we were always meant to be. When we embrace our identities as leader/artist, our focus will shift from a life of external success to a life of internal significance.

“The task of leadership is not to put greatness into humanity, but to elicit it, for the greatness is already there.” -John Buchan

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Terry Gurno
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